Faded Decades: 1950s
The 1950s saw the birth of the Mini (car), Premium Bonds, Subscriber Trunk Dialling, and much more...

Book: Never Had It So Good by Dominic Sandbrook.
| EXIT | 1950s | Retail |

The 1950s saw the beginnings of many clever ideas which were later to shape and form the basis of consumerism which we know today.

Pearl & Dean

Pearl and Dean was founded in 1953 by brothers, Ernie and Charles Pearl and Bob Dean to provide advertising on cinema screens. Pearl & Dean's legendary signature tune is one of the most famous and best loved pieces of music played in British cinemas. 'Asteroid' was written by Pete Moore.

In 2003, Pearl and Dean, the greatest name in cinema advertising, marked its 50th anniversary.

Visit www.pearlanddean.com


The original Ronseal (wood care) products were developed in the 1950s by Ronuk Ltd in the UK.

In 1994, the slogan 'Ronseal, does exactly what it says on the tin' was created by advertising agency HHCL.

HHCL: Howell Henry Chaldecott Lury & Partners was founded by Rupert Howell, Steve Henry, Axel Chaldecott, Adam Lury and Robin Price on 17th October 1987.

"Ronseal, Ronseal does exactly what it says on the tin, Colron, Thompson's and Isoflex are registered trademarks of the Sherwin-Williams Company."

Design, images and text compiled by Light-Straw. Page last updated 8th June 2011.

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